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Website Design That REALLY Generates Sales (Free Guide)

September 22, 2008 at 7:37 pm | Posted in Web Site Design | Leave a comment
Tags: website design

Getting a website developed is an important step for any company.

Unfortunately, most websites generate ZERO (or close to zero) sales for the company.

However…

There are reasons for those websites not getting sales.

We have written a Free Guide to show you how to get a website that DOES generate sales.

It is free, so go and grab a copy:

Website Design that REALLY Generates Sales (Free Guide)

Enjoy,

Calvin
Wise Internet Solutions

Professional Website Design?

September 18, 2008 at 4:32 pm | Posted in Web Site Design | Leave a comment
Tags: website design

If you do a search on Google for website design, Google will tell you that there are over 80 million results.

Why is this?

It is simply because it is now so easy to develop a website using a myriad of programs that are almost as easy to use as Microsoft Word.

So, anyone with time on their hands can start developing websites.

This has brought in a host of Mom-and-Pop web developers – hence the 82 million pages in Google for “website design”.

Now, I am not for one minute saying that there is not a place for these developers. There are many people and companies that cannot afford nor really need professional website design.

Professional Website Design?

What do I mean by professional website design? And, more importantly, why would you need it?

I’ll start by answering the second question first…

If you or your company need sales (or more sales), then there is a fair chance that the internet can be a primary source of new sales. That being the case, then you need a system that is designed to bring in new sales.

The fact is that over 99% of websites produce ZERO or close to zero sales. Some of the other 1% make a killing!

What is the difference?

Professional website design, and
Smart marketing

In this post, I am going to concentrate on the aspect of professional website design. In my next post, I will discuss smart marketing.

“Professional Website Design” is more than a cliche

Firstly, I want to quickly dispel some myths about the meaning of professional. “Professional” does not mean:

Flashy or fancy graphics
It will cost you the earth
It follows a normal pattern for appearance (ie where buttons are, etc)

No. “Professional” means that it is designed for the purpose. There is a process involved. So, let’s go through this process quickly…

Firstly, you need to know the goal or purpose of the website. What are you trying to accomplish? If your purpose is to give people a good impression of your company, then go ahead and get those flashy graphics. However, if your purpose is to generate sales using the internet, then that needs to be the focus.

Secondly, you need to know your products / services and understand your market. From a sales perspective, knowing your products / services does not mean knowing the technical features. Rather, it means knowing the benefits to the customer. Understanding your market involves finding out their needs / desires, what makes them “tick”, etc. By combining your knowledge of your products / services and understanding your market, you can make a compelling sales message.

I can just about hear you thinking, “Hey, you have spent all this time, and you haven’t told me about website design”.

You are right.

I also would not start to build a bridge by getting a delivery of steel to the site.

Let’s move quickly along. We are now ready to talk about the actual site design.

If you want your website to generate sales for you, the website needs to follow professional design practices that are proven to produce sales.

I am not going to get technical here. Rather, I will tell you the principles and leave the technical details for your web design company. You can evaluate potential website developers based on these principles.

To really generate sales, the actual website needs to:

“Talk” to the needs of the visitor, rather than describe the greatness of your company, products or services
Promote visitors contacting your company, and make it compelling for them to do so
Incorporate a “follow up” system that builds a relationship and trust with the visitors
Be laid out in such a way so as to put your desired goal (ie download report, buy product) in the place where people will see and act upon it
Use professional “sales copy” where you want people to make a purchase

It could take me hours to discuss each of these principles, so that is beyond the scope of this post. Needless to say, when evaluating website designers, make sure you get one that follows these principles.

Using these principles is a guaranteed recipe for success. You can expedite the ramp-up of sales from yoru website if you then apply “smart marketing” to promote it.

If you need a website that really generates sales, why get Professional Website Design from Wise Internet Solutions?

Until next time,

Calvin
Wise Internet Solutions

Rich Schefren’s “The Uncertainty Syndrome”

September 16, 2008 at 8:24 pm | Posted in Business Development | 1 Comment
Tags: Business Development, Rich Schefren

You’re as close as you’ve ever been to success…

You can see it right there, just a few inches from your grasp…

You can practically TOUCH it…

Except for one thing.

There’s a wall between you and your well-deserved achievements. And that wall has been plaguing your business for as long as you can remember.

You know what I’m talking about. Every time you seem to have a breakthrough…every time you get just a little taste of success….every time you feel ready to take the next step…

That wall pops up and says, “Hello there–it’s me again, ready to crush your dreams and send you back to mediocrity.”

Sound familiar?

Yeah, me too. I’ve wrestled with my own roadblocks in the past–more than I care to remember.

And each time, it seemed to get harder and harder to overcome those barriers and move to the next level.

But thankfully, we don’t have to struggle with that anymore.

Because Rich Schefren has just handed you a gigantic sledgehammer…one that can destroy any stone in its path with a single, solid blow.

And he’s whispering 2 words in your ear:

“Swing away”.

Rich Schefren’s “The Uncertainty Syndrome”

Rich’s new report, “The Uncertainty Syndrome,” takes on the biggest problem we have as marketers and business builders: overcoming adversity.

For the past year, Rich has been researching like a madman, trying to find the secrets of getting past these roadblocks and finally moving towards your goals.

And in this report, he’ll outline key strategies and tactics you can use RIGHT NOW to virtually obliterate whatever’s holding you back–and advance your business to where it should be.

How does that sound?

Rich Schefren’s “The Uncertainty Syndrome”

Rich’s reports are legendary in the marketplace for delivering outstanding content that’s straightforward, to-the-point, and leaves nothing behind.

His Internet Business Manifesto virtually changed the way we do business. And his client list reads like a who’s who of internet marketing.

So needless to say, this guy knows what he’s talking about. And right now, you can get inside his head…for FREE.

Rich Schefren’s “The Uncertainty Syndrome”

That’s correct–this mind-blowing report doesn’t cost a cent. It’s completely yours for the taking.

I can’t tell you the MAMMOTH value Rich is delivering here. This is life-changing stuff, and you DO NOT want to let it pass by.

Calvin

P.S. Want even more value? Then listen to this…

For everyone who downloads in the first 24 hours, Rich is throwing in a special bonus that’s going to knock your socks off…

Seriously-when I saw what he was adding to the report, I couldn’t believe my eyes. It’s THAT good.

So make sure you get inside early and grab your copy. Because I guarantee you’ll be kicking yourself if you don’t. And dont forget to tell your friends about it.

Rich Schefren’s “The Uncertainty Syndrome”